About Us
Founded in 2020 with a simple and straightforward initiative to create jewelry for personal enjoyment, bound by oath has evolved into a brand specifically catering to gentlemen.
Chawapat Soisiri (Phukao) and Rattanarawin Soisiri (Knomhwan) are no strangers to the jewelry industry. The story traces back to Phukao’s aunt, Khun Ying Suneerat Soisiri. “Khun Ying” is a distinguished Thai honorific title traditionally bestowed upon women in recognition of rank, service, or social distinction. She served as a lady-in-waiting to Her Majesty Queen Sirikit, The Queen Mother of Thailand, and developed a deep appreciation for fine jewelry and craftsmanship through her life and work.
She later established a small private jewelry business, working closely with skilled Thai artisans and serving a discreet clientele that included prominent society families, senior government officials, members of the royal household, and high-ranking military officers. This early family connection to jewelry and craftsmanship would later become part of the foundation from which bound by oath was built.
Building on Suneerat's legacy, Phukao and Knomhwan continued her work. The founding couple also own a studio specializing in diamonds and bridal jewelry, where they apply the same meticulous attention and savoir-faire to creating this label for men—a collection appreciated by both men and women alike.
At bound by oath, we specialize in creating exquisite jewelry pieces that harmoniously blend classic aesthetics with contemporary style. Our collection features iconic pieces such as signet rings and bracelets, meticulously crafted by Thai artisans. While deeply rooted in Thailand, we also collaborate with artisans in Italy for seasonal pieces, ensuring a global touch while maintaining our commitment to quality.
Our philosophy is simple yet profound: to create jewelry that transcendstrends, appealing not only to men but also to women who appreciate timeless elegance and impeccable craftsmanship. Each piece reflects our dedication to detail and passion for preserving heritage in every aspect of our work.
